Introduction

 

Creativity has long been conceptualized as the process that results in a novel work (e.g., idea, product, service, offering, procedure, practice, institution, venture) that the social context accepts as useful, tenable, or otherwise appropriate at some point in time. Creative works share the properties of novelty and usefulness but differ substantially in terms of the permanence and magnitude of their social impact. Whereas many creative works are short-lived, some creative works manifest remarkable ‘staying power’ and last for decades, centuries, or even millennia. Whereas many creations are consumed or otherwise used within a limited number of social contexts, until they eventually become obsolete or completely forgotten, other creations become broadly diffused and continue to vividly shape organizational and social life across time and culture.

The general theme of the 41^st EGOS Colloquium 2025 – “Creativity that Goes a Long Way” – invites organizational scholars to challenge established assumptions about creativity as a unified and homogeneous phenomenon, and to immerse into an imaginative exploration of the vital difference between creativity as an ephemeral accomplishment and creativity as an immensely significant human act with lasting and widespread consequences for past, present, and future societies.

Erasmus Conferences and Events is the official provider for registrations and travel arrangements of EGOS 2025.
On behalf of the Organizing Committee of EGOS 2025 it will be our pleasure to assist you with your registration, and travel and facilitate your accommodation in Athens during the dates of the Colloquium.

For information, please contact
Erasmus Conferences and Events
Mr. Spiros Lianos
Tel.: +30 210 7414780 | Fax: +30 210 7257532 | Email: egos2025@erasmus.gr